When to Use Drone Footage in Your Video Production

Aerial footage is becoming more and more popular as drone cameras become more accessible to the public. This innovative step forward in video production gives you the power to get some incredible shots to use for your video marketing campaigns. But what sorts of situations call for drone footage? Nature-Focused Videos If your business is…

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Top Places to Shoot Great Video in Charleston, South Carolina

Choosing to create videos for marketing is a great idea no matter where you live. But when you have a beautiful setting like Charleston, South Carolina, the possibilities for getting gorgeous shots are nearly endless. Here are some of the best spots in town to get some amazing shots for your marketing video. The Battery…

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When Do You Need to Hire a Professional Videographer?

The decision to hire a professional videographer or work with a video production agency will likely produce worthwhile returns, but it still shouldn’t be made lightly. Ultimately, you’ll want to include video content in your future marketing strategy if you haven’t already to compete in today’s market. But how do you know when it’s time…

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Why You Should Always Hire a Professional When Using Drone Footage

Up up, and away! It’s time to get some dramatic shots for your next video campaign by taking to the air. Getting drone footage for your marketing videos is a great way to enhance the quality of your videos and engage your audience. But even though drones are more accessible than ever, you should still…

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The Advantages of Hiring a Videographer on a Long-Term Basis

Diving into video marketing for your business can be an intimidating step to make. But once you choose to add video to your website or create a video marketing campaign for television, you will likely be happy with the results. This, of course, happens when you are able to find the right videographer to work…

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Top Ways to Get the Most from Your Video Marketing Budget in 2021

Even with all the potential benefits there are to gain from embarking on a video marketing campaign, many business owners are apprehensive at the idea of diving into video production. This is because the costs of creating quality video content can stack up quickly. However, this mostly stems from potential hiccups and delays involved in…

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How One Shoot Can Yield Dozens of Videos for Your Marketing Campaigns

How One Shoot Can Yield Dozens of Marketing Campaign Videos

If you’re going to optimize your ROI from your marketing campaign videos, you will need to find ways to improve your efficiency. If you can boost your content deliverables from a single day of shooting, you’ll drastically improve your returns from your overall video production efforts. Now, this obviously isn’t going to apply to every…

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The Dos and Don’ts of Using Drones During a Videoshoot

Drone videography from UniMedia Productions in Charleston SC can take your video marketing to new heights.

Just ten years ago, the idea of robots flying through the sky capturing footage sounded like something out of a science fiction movie. But today, drone videography that produces high-quality video is becoming more common and can take your video marketing to new heights. If you’re going to create a video marketing campaign, you should think of…

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6 Mistakes People Make When Creating Videos for Their Website

Avoid these video mistakes when creating content for your website

In today’s marketing landscape, video is the way to many consumers’ hearts. But simply deciding to add video marketing to your strategy isn’t going to bring a fresh wave of revenue to your business. The internet is filled with poorly-made marketing videos that render little to no results. Here are some common video marketing mistakes…

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Why a Website Without Video Can’t Compete in 2021

It’s likely your business has already put quite a bit of time and effort into constructing a great-looking website that offers lots of useful information for your visitors. But if you want your website to stand out in today’s market, you need to think about adding video content. Without this element, your website simply won’t…

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