Posts Tagged ‘search engine optimization’
What Is a Secure Website?
When your website goes live, having a modern design, eye-catching images, and well-written copy will all be essential. At the same time, you can’t afford to overlook web security. Having a secure website for your small business will go a long way in making your company’s image more professional while improving the experience of your…
Read MoreBlogging and Google Rankings: How One Helps the Other
In the old days, competition between businesses happened through print or broadcast, or on street corner signs. But now it’s all about getting the best position on Google. And if you’re looking to improve your position on the search engine results page (SERP), it’s time to look into how blogging improves SEO. Include Better Keywords…
Read MoreHow Blogging Makes Money for Your Business
In the early days of the internet, the idea of a business making money from blogging would have likely been scoffed at. However, today’s digital market demands consistent content creation. And if you’re looking to create valuable content to enhance your website, you need to start a blog for your business. By getting your blog…
Read MoreBlogging on a WordPress Site
Harnessing the convenient tools of a quality CMS like WordPress is a great way to manage your company’s web presence. But are you taking full advantage of what WordPress has to offer? One function you need to look into if you haven’t already is the blog feature. Why Blog Using WordPress? Small businesses can do…
Read MoreWhy You Should Audit Your Website
Building a website for your business takes a lot of hard work and money if done properly. The last thing you want to do is drop the ball and let it fall apart because you are not staying up-to-date on technological advancements. Much like changing the oil in your car, even the best websites require…
Read MoreWhy Structured Data Is Important for Your Website
When you implement a strategy for your website’s search engine optimization (SEO), you’ll need to make sure you have all of the essential ingredients. One of the most important elements of SEO is structured data. When your web pages include strategic structured data, you’ll be able to dramatically improve your search engine results page (SERP)…
Read MoreIs Your Company Optimized for Voice Search?
If you’ve made the time and effort to include search engine optimization (SEO) in your company’s website, you’re one step closer to gaining additional web traffic. But if you have a good understanding of SEO, you also know it is always evolving, and so should your website. Of all the ways SEO has changed over…
Read MoreGetting Started in Search Engine Optimization (SEO)
Buyer Personas While buyer personas may not sound like they pertain to non-profits because you aren’t selling anything, they are just as important to you as they are to a for-profit business. In the case of non-profits, they could technically be called donor personas, but the same rules apply. If you don’t know who…
Read More