sales Archives - UniMedia

Converting Warm Leads into Sales

When it comes to online marketing, warm leads are extremely valuable. Whether it be through a referral, a new follower on social media, or a subscriber on your weekly newsletter, someone expressing interest in your business is an extraordinary feat. However, generating a warm lead is only half the battle. Now that you’ve gained their…

Using Promotions to Attract Customers to Your Small Business

Using promotions will definitely garner attention from new customers and continue to bring the old ones too.

For a small business without a huge marketing budget, sales promotions can be one of the best ways to attract new customers to your business. In theory, a sales promotion sounds simple: Take a service or product you offer, come up with a creative way to discount it, get new customers, and make more money.…

Does Your Company Need a Customer Loyalty Program?

Getting customers to purchase your products and services is often a tough battle on its own. So how do you get customers to keep coming back? In addition to offering consistent good service and follow up communication, another great way to encourage repeat customers is to create a customer loyalty program. Do You Need a…

Benefits of Using Customer Relationship Management Software (CRM)

Learn more about customer relationship management.

If you’re looking to get your business off the ground, odds are that using customer relationship management software (CRM) will lead you to success. And if you run a more established business and have yet to use a CRM, doing so will take you to your next level of growth. What Is CRM? As the…

The Importance of Calls to Action

Through your marketing channels, you’ve caught people’s attention, built an awareness of your brand, and established some level of trust. Now, it’s time to get your potential customers to take action on based on your messages. For this to happen, you need to master the art of creating compelling calls to action (CTAs). What Is…

Don’t Fill Your Sales Funnel with People Who Will Never Be Clients

As a business owner, your next lead is your potential next dollar. Gaining leads and having new clients make their way through the sales funnel and choosing your business is always a great feeling. However, not all leads are the same. Your company will thrive off of finding good leads that will eventually convert on…