public relations Archives

Using Traditional Marketing to Promote Your Business in a Digital World

meeting in person, and doing marketing that way can be beneficial for your business marketing strategy

The goal of marketing is to understand your customers—what they want, why they want it, when they want it, etc. Although it might seem like digital marketing has made traditional marketing an archaic art form, if it helps you learn more about your customers and the industry you work in, traditional marketing is still relevant.…

Here are the three primary forms of corporate communication.

1. Marketing Marketing is the overall process of communicating and delivering products to a target audience through the marketing mix of product, price, place and promotion. Promotion is a combination of communication activities that include advertising and public relations. Deciding on what resources to apply to each of these promotion areas is a result of…

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Using Traditional Marketing to Promote Your Business in a Digital World

The 3 Primary Forms of Corporate Communication