Showcasing Your CEO in a Video

Creating a video of your CEO is a great way to give people special insight into your company. It lets your audience see the vision and values of your leader, which can build trust and engagement. A video of your CEO is perhaps one of the best ways for employees and people outside of your…

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The 3 Primary Forms of Corporate Communication

Here are the three primary forms of corporate communication.

1. Marketing Marketing is the overall process of communicating and delivering products to a target audience through the marketing mix of product, price, place and promotion. Promotion is a combination of communication activities that include advertising and public relations. Deciding on what resources to apply to each of these promotion areas is a result of…

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