Blogging and Google Rankings: How One Helps the Other

Learn how blogging and Google rankings are related, and how providing consistent content can help increase your customer base.

In the old days, competition between businesses happened through print or broadcast, or on street corner signs. But now it’s all about getting the best position on Google. And if you’re looking to improve your position on the search engine results page (SERP), it’s time to look into how blogging improves SEO. Include Better Keywords…

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How Blogging Makes Money for Your Business

Learn how blogging makes money for your business and why it’s important to provide this type of content to your readers and for search engines.

In the early days of the internet, the idea of a business making money from blogging would have likely been scoffed at. However, today’s digital market demands consistent content creation. And if you’re looking to create valuable content to enhance your website, you need to start a blog for your business. By getting your blog…

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Blogging on a WordPress Site

Use these quick tips to start effectively blogging on your WordPress website and taking advantage of the many benefits of blogging.

Harnessing the convenient tools of a quality CMS like WordPress is a great way to manage your company’s web presence. But are you taking full advantage of what WordPress has to offer? One function you need to look into if you haven’t already is the blog feature. Why Blog Using WordPress? Small businesses can do…

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5 Blog Topics That Work for Any Business

blog topics

Implementing content marketing as part of your strategy is a fantastic way to boost SEO and to build trust between your brand and prospective customers. One great thing about content marketing is it can be effective for a very wide range of industries and business models. In the same vein, there are certain blog topics…

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4 Plug-ins to Add to Your WordPress Website Today

it's important to know which wordpress plug-ins are useful to you

There are thousands of plug-ins you can add to your WordPress website. It may be beneficial to add dozens of them in the long-run, but the process of narrowing down the most beneficial ones depends on your business and your budget. However, these four plug-ins are pretty universally helpful and don’t require a huge budget…

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How a Well-Written Blog Promotes Your Business

Blogging for businesses is important. Learn why here.

If you’re aiming to draw additional traffic to your company’s website, build your online reputation, and gain new clients, one of the best strategies is to start a blog. When you create a blog attached to your company’s website, you give yourself some unique advantages over your competition and put yourself in a better position…

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Don’t Leave Images Out of Your SEO Plan

As you create your website and add more content, you should have an SEO plan in place to draw more organic traffic to your website. If you’re doing keyword research, linking your pages to each other, and consistently posing quality content, you’re already on the right track. However, you shouldn’t stop there. As the digital…

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Appealing to Gen Z, The Newest Generation of Consumers

Gen Z is the generation born between 1995 and 2010. Here are some pointers on how to market to this tech savvy population.

As we have been analyzing and marketing to the millennial generation for so long, a new generation of consumers has been growing. This new generation, born between 1995 and 2010, has been the first generation to grow up with technology constantly at their fingertips, with the internet, smart phones, and social media. Because of this,…

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How to Use Blogging to Bury Your Competitors

How-blogging-will-help-your-business

Having an online presence as a business continues to grow in importance, and the internet is becoming more crowded every day with content from competing companies. This cutthroat atmosphere means that more than ever, you need an intentional content strategy to bury your competition and push yourself towards the top. One of the most effective…

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The Importance of Integration

Integration-in-business

It’s a constant concern for just about anyone running a business.  Whether you’re a huge fast-moving consumer goods conglomerate or a one-man home-based office, the question always is: “How can I keep my business going?” Integration, in a marketing sense, takes into account (at least as much as possible) every single possible imaginable way you…

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