Learn how to use Google to attract leads
How to Get Valuable Leads from Google
When you want to find information or media online, it’s probably automatic by now to go right to ...
how to make a strong pay-per-click campaign
Creating a Successful Pay-Per-Click Campaign
While using well-thought-out SEO strategies is a great way to organically boost your search engine rankings, it’s often ...
Blogging for businesses is important. Learn why here.
How a Well-Written Blog Promotes Your Business
If you’re aiming to draw additional traffic to your company’s website, build your online reputation, and gain new ...
Don’t Leave Images Out of Your SEO Plan
As you create your website and add more content, you should have an SEO plan in place to ...
Don’t Fill Your Sales Funnel with People Who Will Never Be Clients
As a business owner, your next lead is your potential next dollar. Gaining leads and having new clients ...
Gen Z is the generation born between 1995 and 2010. Here are some pointers on how to market to this tech savvy population.
Appealing to Gen Z, The Newest Generation of Consumers
As we have been analyzing and marketing to the millennial generation for so long, a new generation of ...
Reaching Your Target Audience with Google Adwords
When you go to search for anything you are interested in, odds are you didn’t even think of ...
Local search engine optimization (SEO) is very helpful for small businesses.
What is Local Search Engine Optimization (SEO)?
Your website could be perfectly organized, have engaging visuals, and function seamlessly, but is it optimized for web ...
Learn more about how to get started in Search Engine Optimization (SEO)
Getting Started in Search Engine Optimization (SEO)
Buyer Personas While buyer personas may not sound like they pertain to non-profits because you aren’t selling anything, ...
UniMedia Intern Intel: Taylor
Taylor is originally from Gastonia, North Carolina, and joined UniMedia for the summer to learn more about marketing. ...
Use LinkedIn to increase prospects for your business.
Using LinkedIn to Increase Prospects
At some point, you’ve probably used LinkedIn to look for jobs or advance your career in some fashion. ...
Importance of Having a Functional Website
Every small business owner envisions making their website live and seeing well-written content, beautiful graphics, and their company ...