The Difference Between Earned Media, Owned Media, and Paid Media
Making use of different forms of media allows businesses of all sizes to capture the attention of their ...
How to Be Confident on Camera for Company Videos
Beyond the simple fact that creating well-produced videos sounds intimidating, the idea of appearing on camera isn’t exactly ...
Benefits of Live Streaming Video About Your Business
Your video marketing strategy doesn’t have to be entirely made up of edited videos with polished production qualities. ...
Creating Customer Testimonial Videos
One of the most effective ways to break down barriers between you and your potential customers is to ...
Meet Richard Almes: Corporate Video Producer
We had the good fortune of connecting with Richard Almes and we’ve shared our conversation below. Hi Richard, ...
How Long Should Videos Be for Social Media?
Adding social media videos to your toolbox of marketing collateral is a powerful way to boost engagement and ...
Ways to Improve Your Google My Business Profile
While there are plenty of rewards to be gained by investing in paid ads, there are also plenty ...
How to Create a Facebook Page for Your Business
It’s time to tap into the massive audience that’s on Facebook. With over 2.5 billion monthly users, this ...
Media Buying for Your Business
Reaching all of the potential customers you can means getting your ads and messaging to where the people ...
Is Peer to Peer Marketing Right for Your Business
If you’re feeling influencer fatigue setting in, you’re not alone. While influencer marketing is still a prominent and ...
What Do YouTube Analytics Mean for Your Business?
Creating a YouTube channel is one of the best ways to develop your online brand and build a ...
The Equipment Every Good Videographer Needs
Having a good creative eye and solid vision will always be the most important elements in videography, but ...