Search results for: crm
Benefits of Using Customer Relationship Management Software (CRM)
If you’re looking to get your business off the ground, odds are that using customer relationship management software (CRM) will lead you to success. And if you run a more established business and have yet to use a CRM, doing so will take you to your next level of growth. What Is CRM? As the…
Read MoreUsing Buyer Personas to Focus Your Marketing Efforts
After putting in the work to discover who your perfect customers are and creating buyer personas, it’s time to put them to work for you. After all, your time and effort will only be worth it if you can improve your marketing accordingly. So now that you’ve come up with your imaginary ideal buyers, here’s…
Read MoreWhat Are Email Workflows?
When it comes to creating new customers out of your leads, sometimes you just have to go with the flow. In particular, you should consider adding an email workflow to your marketing strategy to nurture your current leads to the point where they are ready to become a customer. Why Start Email Workflows? You likely…
Read MoreWriting the Perfect Email Newsletter
If you’re aiming for more conversions through your email marketing strategy, you’ll want to make email newsletters a consistent practice. Rather than bluntly being a promotion to buy a product or subscribe to a service, newsletters offer a storytelling format that is more enjoyable to readers. Nailing your email newsletter strategy depends on putting the…
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